increased by 13 percent, and the rates of first year attrition have dropped by ten percent. Class Exercise Have the students break into small groups of three to four each, and have them discuss the following question: What specific lessons does the case of United Health Care present, about employee engagement? To what extent does it matter that employees understand how their actions and their jobs relate to the business strategy? How does the case of United Health Care, presented in this Evidence-Based HR vignette, illustrate the effects of employee engagement? Answers could include the following: Effective employee engagement practices communicate to employees how their actions positively contribute to the strategy of the business. When employees feel that their actions contribute to organizational strategy, they are more committed, they tend to stay longer, and they have higher aspirations for themselves at their organizations. 8. Talent Management a. Talent management involves attracting, retaining, developing, and motivating highly skilled employees and managers.
b. Companies report that one of the most important talent management challenges they face is developing existing employees for managerial positions and attracting and retaining top level managers in leadership positions. 9. Use of Alternative Work Arrangements a. Alternative work arrangements include use of independent contractors, on call workers, temporary workers, and contract company workers. 10. Demanding Work, but with More Flexibility a. The globalization of the world economy and the development of e-commerce have made the notion of a 40-hour work week obsolete. b. Many companies are taking steps to provide more flexible work schedules, protect employees’ free time, and more productively use employees’ work time. B. The balanced scorecard: Measuring performance to stakeholders (See Table 1.9) 1. The balanced scorecard gives managers the opportunity to look at the company from the perspective of internal and external customers, employees and shareholders. The balanced scorecard should be used to: a. Link human resource management activities to the company’s business strategy. b. Evaluate the extent to which the human resource function is helping the company’s meet its strategic objectives. C. Social Responsibility. 1. Social Responsibility is the recognition by companies that by engaging in business practices that take into account their effects on all stakeholders, they boost their image, gain access to new markets, and attract and retain talented employees. 2. Several companies such as Microsoft, Whole Foods, Nokia, Motorola, and Palm have been lauded for their socially responsible efforts.
Competing Through Sustainability Volunteerism and Going Green are Reaping Dividends for Employees, Communities, and the Environment Companies such as General Mills, pharmaceutical company Novartis, and General Electric are becoming increasingly socially conscious through sustainability efforts as well as volunteerism.
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- Fall '16
- Farah Nabilla