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19. Q: Which of the following is the best example of up-selling?20. Q: One of the main concepts from the past few weeks has been customer heterogeneity. What does that mean?Quiz #31) According to Professor Bell, it’s never been easier to star t a new business, and a product idea for a new business should do all ofthe following EXCEPT:
2) In regards to execution, Professor Bell names four changes that are affecting the way new businesses are coming about andgrowing. Which of the following is NOT one of these trends?
3) In recent years, several major cities have started offering bike-sharing programs. In New York there is Citi Bike, in London thereis Barclays Cycle Hire, and in Paris there is Velib. What trend do these bike sharing programs represent?
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Erik Brynjolfsson,long tail,Churn rate,Customer attrition,Professor Bell