Lecture 15 May 30, 2013 _Self-Control and Self-Regulation_ 3-per-page

Z temptations may automatically activate overriding

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z Temptations may automatically activate overriding goals z Found that subliminally primed temptations facilitated activation of goals, but not vice versa. Chocolate facilitated Diet Diet did not facilitate Chocolate
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9 25 Brain Areas Involved in Control z The frontal lobes are critical for executive control z Prefrontal cortex is involved in both inhibitory and excitatory control of neural systems z In terms of social behavior, the orbitofrontal and medial prefrontal regions of the frontal lobes appear to be critical for self- control 26 The Orbitofrontal Cortex (OFC) 27 Evidence from Lesion Patients (Beer et al., 2003) z Compared patients with lesions of the orbitofrontal cortex and healthy controls in a series of tasks designed to test whether variation in the self-conscious emotion system is related to variation in the regulation of social behavior
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