Thesis Final Report (long)

150 retailer 10 name amir khan gender male age

Info iconThis preview shows pages 160–163. Sign up to view the full content.

View Full Document Right Arrow Icon

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: 150 Retailer # 10 Name: Amir Khan Gender: Male Age bracket: 35-40 Profession: Clothing items for men/women/children Q. Since how long have you been working here? A. Since the past two, three years. Q. Do you have another shop elsewhere too? A. yes I have a shop at magnum mall. Q. Are you satisfied with the profit you get to earn here? A. Yes Q. Do you sale items at a fixed price? A. No, there is no fixed price because that discourages the customer from buying stuff. We do allow bargaining to some extent. Q. Do ladies bargain more as compared to the male customers? A. I get both ladies and gents as customers, ladies tend to bargain more. So we have a separate way of dealing with them, making sure that we remain polite as well. Q. Do you quote the same price to ladies and gents? We tell the same price to both ladies and gents and try to cut down on the price only as much as we can afford to because I do not sell second hand items and hence there is only little margin that I can allow during bargaining. Retailer # 11 Name: Ashar Khan Gender: Male Age bracket: 30-35 Profession: Antiques and Decorations Q. Do you own a shop elsewhere too? A. No Q. Do you set up a stall every Sunday? A. Yes Q. Fixed price or do you allow bargaining? A. After seeing the market strategy, I have seen that customers wish to bargain; this is a strategy of the customers, so you have to keep your margin and quote a bit higher. Q. How do you handle customers when it comes to bargaining? A. It is the nature of every customer to bargain, however about 80 percent of the women do that for sure. So I tell them a higher price before hand so that even after bargaining I am not at a loss. We come from far places so the transport cost is already high for us and also the charges for the stall itself have to be considered by us. Q. What expenses add up to your cost? A. Carriage is expensive and then stall charges …….these increase our costs 151 Retailer # 12 Gender: Male Age bracket: 25-30 Profession: Hosiery, Towels, Mats, bedsheets, etc Q. Since how long have you been working here? A. For the past 20 years. Q. Do you have a shop elsewhere too? A. No Q. What kind of customers do you get? A. All sorts of, ladies and gents both. Q. Do you sell second hand items? A. No. Q. Do you allow bargaining? A. Yes I increase the price by 20, 30 rupees and then when the customer wants to bargain I am not at a loss. Q. Do women insist more on bargaining as compared to male customers? A. Both insist on bargaining but the women do it more often. We have a margin within which we can allow it, if the customer is not happy with it then we let them go without purchasing anything. Q. Have you ever sold any item at its cost price?...
View Full Document

{[ snackBarMessage ]}

Page160 / 177

150 Retailer 10 Name Amir Khan Gender Male Age bracket...

This preview shows document pages 160 - 163. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online