develop survey questions to measure these constructs c For each survey question

Develop survey questions to measure these constructs

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develop survey questions to measure these constructs c. For each survey question you develop, describe the variable that is measured and the primary scale used RQ1 – does customers’ perception of casino staff’s friendliness affect their overall satisfaction with the service in the casino? a. Customers’ perception of casino staff’s friendliness Overall satisfaction with the service b. Do you believe that the staffs at Crown Casino are friendly? …..Yes or …...No
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Are Crown Casino’s staff attentive to your needs? ….. Yes or ….. No Do Crown Casino’s staff greet you with a smile? …. Yes or …. No Do men and women differ in their perceptiom of Crown Casino’s staff’s friendliness? c. Variable is friendliness of the staff (Scale: Ordinal, Interval, Likert Scale). RQ2 – does customers’ overall satisfaction with the service in the casino differ between frequent and casual visitors to the casino? a. Frequency of visits affecting overall satisfaction. b. Are you a frequent or casual visitor to Crown Casino? In a week, how many days do you visit the Casino? 1 – 2 3 – 4 5 – 7 Does customer’s satisfaction with Crown Casino differ across casual and frequent customers? c. - Variable is frequency of visit (Ordinal, categorical) -Variable is customers’ satisfaction (Ordinal, Interval, Likert Scale)
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