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the hole. Along with potential sponsors they lose out on. In the long run this could be better for the company. Another option could be Carter Racing Co. decided to race in the Pocono. There are several different outcomes if they decide to race. One could be, the are in the race and the engine blows up. This causes their current oil company sponsors to withdraw their $500,000 deal. They would also lose their new/potential sponsor deals. Another possibility could be, everything goes according to their plan but they do not get in the top five places. They would lose the Goodstone deal but would not be out as much. It is possible they get new smaller sponsor deals as well. The last possibility that will be brought up is; the race goes as plan and they finish in the top five. In this case, they will receive money for finishing in one of the top places, they keep the contracts with their current sponsors, they gain new sponsorship deals. Goodstone gives them a contract deal for the next racing season. The possibility of this last option happening is low and should be taken into consideration.