What is the difference between modcloths core product

2. What is the difference between ModCloth’s core product and its actual product? Describe
its actual product and your assessment of whether the actual product provides an
attractive mix of characteristics.
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Luz Adriana Bernal
Entrepreneurship
Fall 2016
The actual product as I explained above, is quantifiable in nature and has properties like
color, branding, quality, etc. One of the examples I decided to take to give a big overview of
the actual product is one of the categories they have, Tops 6 . This category is divided in four
big groups: Fresh fall picks, pretty peals, cool & casual, and professional pieces. After I
clicked on “the tops’ option” the website shows nine more subcategories, with 300 out of
1231 pictures of their products, twelve different colors to pick according to each customer’s
preferences, length with three sub-categories (Short, Mid-length, and Long), size with nine
sub-categories (XS, S, M, L, XL, 1X, 2X, 3X, and 4X), price with a range between $6 to $395.
I personally liked the distribution made by the site which gives specific details about the
clothes they sale. The category that catches my attention the most is the sizes one, it does
not only have nine sub-categories (XS, S, M, L, XL, 1X, 2X, 3X, and 4X) but also each one of
this categories has two more sub-divisions XS (00, 0), S (2, 4), M (6, 8), L (10, 12), XL (14), 1X
(16, 18), 2X (20, 22), 3X (24, 26), and 4X (28, 30), which give customers more options of
which size would be the best one for them. However, I would add more information such as
a range of measure in each category so people who do not know for sure their size would
be able to find it in measure, as I explained before I have no idea for sure which size I am in
the US.