2) Of the several determinants of service quality,accessis the one that relates to keepingcustomers informed in language they can understand.
Get answer to your question and much more
Diff: 2Learning Outcome: Discuss the total cost of quality and compare the common methods ofmanaging quality3) What refers to training and empowering frontline workers to solve a problem immediately?Diff: 2
Get answer to your question and much more
Key Term: Service recoveryAACSB: Written and oral communicationLearning Outcome: Discuss the total cost of quality and compare the common methods ofmanaging quality4) A recent consumer survey conducted for a car dealership indicates that, when buying a car,customers are primarily concerned with the salesperson's ability to explain the car's features,the salesperson's friendliness, and the dealer's honesty. The dealership should be ESPECIALLYconcerned with which determinants of service quality?1.A) communication, courtesy, and credibility2.B) competence, courtesy, and security3.C) competence, responsiveness, and reliability4.D) communication, responsiveness, and reliability5.E) understanding/knowing customer, responsiveness, and reliabilityAnswer: ADiff: 2
AACSB: Written and oral communicationLearning Outcome: Discuss the total cost of quality and compare the common methods ofmanaging quality5) Marketing issues such as advertising, image, and promotion are important to quality because:Diff: 2
Get answer to your question and much more
Learning Outcome: Discuss the total cost of quality and compare the common methods ofmanaging quality