Falling short of providing a product need by 96 gives

Following the proactive strategy, Motors and More, INC., falling short of
providing a product need by 96% gives the supplier power to drive up the prices if they
are the only supplier.
Buyer Power
If there are several suppliers who provide the same product, the consumer, Motors and
More, INC., will be able to drive the cost down tremendously in a possible bidding war.
“Consumers have substantially increased their buying power by comparing prices from
the home, office, or mobile phone 24 hours a day, 7 days a week, bypassing limited local
offerings and realizing significant price savings” (Kotler and Keller, 2012, p. 13).
Comparative Rivalry
Whenever there is a market with many entrants, they must be creative to set
themselves apart from other competitors. If there are simply cloned companies without
differentiated offerings, the market has a strong possibility of dying. Motors and More,
INC., must differentiate their products and/or services from other entrants through
innovation. “A segment is unattractive if it already contains numerous, strong, or
aggressive competitors” (Kotler and Keller, 2012, p. 232).
Threat of Substitution

Motors and More, INC.
If there are other suppliers who provide similar products that can be created at a
lower cost, the consumer can drive the cost down creating buyer power. “A segment is
unattractive when there are actual or potential substitutes for the product” (Kotler and
Keller, 2012, p. 232). Motors and More, INC., will need to have an employee or team
consistently checking for suppliers that have entered the market that have product
substitutions that can either help them to renegotiate pricing or save money by selecting
the product substitution. A threat of substitutions can also open the door for new entrants
to come into the market and split the market.
Threat of New Entry
Motors and More, INC., must have a strategy that proactively addresses new entry
into the market. New entrants can either reduce their incoming revenues or open the door
for additional entrants that could potentially cause lay-offs and possibly close them down.
“The worst case is when entry barriers are low and exit barriers are high: Here firms enter
during good times but find it hard to leave during bad times resulting in chronic over
capacity and depressed earning for all” (Kotler and Keller, 2012, p. 232).
HUMAN RESOURCES ORGANIZATIONAL DESIGN
Figure 1: HR Organizational Chart
HR Director
Training and
Staffin
Employee
Compensati
Health and
Organizational

Motors and More, INC.
Human Resources Director
The HR Director is responsible for leading and managing the department. He/She
aligns HR goals with the overall strategy of the organization and adjusts organizational
structure accordingly.
Staffing
This job typically comes with titles such as Staffing
Manager/Specialist/Coordinator and is responsible for developing candidate pools for job
openings within the company. Along with managing the accuracy of job postings, this
member of the HR department conducts background checks, employee screening,
interviews, and maintains legal compliance for hiring equality.