data mining

Customers gain better relations ships and a trust

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products to each customer is a great business practice. Customers gain better relations ships and a trust with their financial institutions. Healthcare companies such as Owens and Minor “are the leading distributor of medical and surgical supplies to the acute-care market and a healthcare supply chain company” (Efraim Turban, Linda Volonino, 2011). This company uses data mining software to help them help customers find competitive prices for hospital supplies. Hospitals are able to manage their demanding budgets by allowing Owens and Minor to help them cut supply costs. Owens and Minor is an award winning company because they do the research for the
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Data Mining 5 companies and share their findings. Sharing cost saving facts with customers is a great business practice. Data mining can help companies in so many ways. It can help companies track patterns in its finances, business practices, and with the customers. Having computer software to go into the archived records of the company and bring collaborate it with more recent data is a great benefit to the success of the company. Even though there are some disadvantages to data mining and how much data can be analyzed at one time, companies should still be able to get a clear picture of the past and the future of the business.
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Data Mining 6 Bibliography Bradley, Paul, Gehrke, Johannes,Ramakrishnan, Raghu Srikant, Ramakrishnan. (2002). SCALING MINING ALGORITHMS TO LARGE DATA BASES. Communications of the ACM , p38, 5p. Data Mining Algorithms (Analysis Services - Data Mining) . (2012). Retrieved Sept 3, 2012, from MSNDN: http://msdn.microsoft.com/en-us/library/ms175595.aspx Efraim Turban, Linda Volonino. (2011). Information Technology for Management. Hobooken : John Wiley and Sons.
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