Service fmea to completely analyse the way they are

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service FMEA to completely analyse the way they are servicing their customer. Service FMEA has also been used as a prevention tool in the services offered by a medical clinic cafeteria, resulting in effective prevention of errors. 3.5 Brainstorming Brainstorming is one of the most known, simplest possible and most economic creative problem solving techniques. Meaning of brainstorming is to activate the brain for spontaneous discussion in search for new ideas. The technique is essentially used by the participants in a group setting. So, it is a group participation activity. It unlocks the creative power of a group. Brainstorming was developed by Alex F. Osborn in 1939. Osborn opined that groups could double their creative output with brainstorming. In addition to increasing the productivity of groups, additional advantages of brainstorming are: Improving team work Team building Morale enhancement Congenial work environment creation 3.5.1 Usage Of Brainstorming Brainstorming can be used for a selection of a problem. It is used for finding out all possible causes of a problem. It is sued for generating a lot of alternative solutions to a problem. Brainstorming is used for finding out the best solutions to a problem. It is most suited for well defined, multi-answer, fairly well defined problem with few constraints. Brainstorming is obviously not an appropriate technique where the problem has a unique solution that can be reached by analysis.
64/ ADTU OLE Quality Management It is also not very fruitful if the topic selected is vague. The members will carry different frame of reference and ideas generated will have diffused applicability. 3.5.2 The Steps In Brainstorming Process Following are the steps: Before a brainstorming session, the problem is carefully defined. The problem, then, is presented to the brainstorming group or brainstorming panel by the brainstorming leader or facilitator. The problem should be stated as clearly as possible so that there is no misunderstanding about what it is. The more precise the problem, the better. The selection of the participants of the group should be carefully done. A group of 7 to 10 members is normally thought to be optimal. The leader requests one idea at a time from each member of the panel. This goes on for several rounds until all ideas of the group have been exhausted. Members may say “pass” when they have no ideas during any round. All the ideas should be recorded. No idea should be dropped. In brainstorming all ideas are thought to be good ideas. Finally, large number of ideas thus collected are critically examined and narrowed down. In the interest of time, simple voting technique is used. It works because members are normally experts in their areas. Members vote on each idea. The leader records each vote next to the idea. Members can vote as many ideas as they feel have value. Only supporting votes are taken.

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