66 what is to be measured in this research study is a

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66. "What is to be measured in this research study?" is a fundamental question to ask at the ______ stage of a research design. ________________________________________ 67. A _____ is a written expression of the key question(s) that a research user wishes to answer. ________________________________________
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68. A(n) _____ occurs when there is a difference between the current conditions and a more preferable set of conditions. ________________________________________ 69. A preliminary study of background information that led up to the current situation is called a(n) ______. ________________________________________ 70. _____ is an interview technique that tries to draw deeper and more elaborate explanations from a discussion with a decision maker. ________________________________________ 71. A researcher is studying purchasing managers to determine how they decide to use credit in purchase situations for their companies. In this case, purchasing managers are the _____. ________________________________________ 72. Anything that changes in value from one instance to another in a research study is called a(n) ______. ________________________________________ 73. Income is an example of a(n) ______ variable. ________________________________________ 74. The variable that is measured to determine the outcome of the research process is called the ______ variable. ________________________________________ 75. If type of promotional offer is manipulated in an experiment to determine its effect on consumers’ intent to purchase a product, the type of promotional offer is the ______ variable. ________________________________________
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76. The research objectives of a study are translated into research ________ that can be answered by the research study. ________________________________________ 77. A performance criterion that expresses what a manager will do if a criterion is achieved in a research study is called a(n) ______. ________________________________________ 78. A written statement of the research design for a study is called the _____ . ________________________________________ 79. Basic research usually performed by academic researchers and supported by some public or private institution is called _____ business research. ________________________________________ 80. Tables in a research proposal which contain fictitious, but realistic, data of the likely outcome of the research study are referred to as ______ tables. ________________________________________ 81. Define problem definition and discuss factors that make defining problems more difficult.
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82. What are the three types of gaps that may reflect a problem, indicating that research may be needed to assist a business in making some decision? Give an explanation of each.
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  • Spring '14
  • HomeroAguirre-Milling
  • Business, researcher

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