Hundred bottles recycle people will receive a free

  • HEC Paris
  • CSE 10
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  • omege
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hundred bottles recycle, people will receive a free pack of six Coca-Cola bottles. Another good way would be to sensibilize them with the environment risk. Indeed, in France people are also really concerned with what is going on to the environment. If Coca-Cola can come up with a campaign that shock people, they will be more willing to recycle. 2
Social Media and Humor Case Study CS 11-1) Select and analyze a few online campaigns where the humor is used with the product and without the product. Are there any differences in the number of posts or responses to these? Which method do you think works best, using humor alongside the product or without the product? Give examples.

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