Thesis Final Report (long)

A no q what kind of customers do you get a all sorts

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A. No Q. What kind of customers do you get? A. All sorts of, ladies and gents both. Q. Do you sell second hand items? A. No. Q. Do you allow bargaining? A. Yes I increase the price by 20, 30 rupees and then when the customer wants to bargain I am not at a loss. Q. Do women insist more on bargaining as compared to male customers? A. Both insist on bargaining but the women do it more often. We have a margin within which we can allow it, if the customer is not happy with it then we let them go without purchasing anything. Q. Have you ever sold any item at its cost price? A. Very rarely and that too early in the morning or late in the evening. Q. Are you happy with the profit you get to earn irrespective of the bargaining that goes on? A. Yes. 152
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APPENDIX D: Observations Transcripts 153
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OBSERVATION 1 Shop: Ladies Clothes Number of Buyers: 2 ladies B1: Brother, show me that piece… S: come come sit baji we have A one quality lawn AND IMPORTED. Which one do you want to see? B1: show me that one (seller shows it to her ) B2: this is very nice S: every piece in my shop is nice baji. How many do you want? B1: how much for the shirt? S: Rs 300 for one shirt. B2: we want more so reduce the prices. S: baji you take one or twenty but price is fixed. B2: This doesn’t happen anywhere , so reduce the prices bhai . S: then baji reduce the size of the kapra B1: bhai please cut this piece (buyer cuts the piece) B1: show me others as well (seller shows more and both the buyers are deciding) S: hurry up baji which one should I cut? B2: how is the quality of the lawn? S: A1 quality baji, hurry up which one should I cut? This one?? B1: Cut two from this, one from this and another from this. Seller to assistant : hurry up! Cut these, what else do you want baji? B2 selects five shirts and seller cuts them. 154
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B1: whats my total amount? S: Rs 1500 B2: how come 1500? You haven’t reduced the price. S: baji I want total 3000; 1500 from you and 1500 from her. Why don’t you understand baji? B2: then why did you cut it? S: baji price cannot be reduced, cannot be reduced, cannot be reduced, cannot be reduce. How many times should I tell you? Now hurry up baji, you told me to cut it so I cut them. B1: don’t do this bhai S: Baji things don’t happen like this, don’t happen like this , don’t happen like this . please try to understand . B1 to B2: give him the money there’s no use arguing. B2: bhai but this is not right .you should have not cut the suits then. Both the buyers pay Rs 3000, in total and leave. Observation: The buyer tries to reduce the price but the seller is certainly not in a mood to bargain and being an aged pathan, he talks rudely as well. Disagreements arise on the prices when the seller has cut the suits. The seller only agrees to reduce the price if he gives less measurement of cloth or else he is not willing to bargain, irrespective of the fact that both the buyers bought 10 shirts in total.
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