Professor Gallagher and his controversial technique of simultaneously

Professor gallagher and his controversial technique

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Professor Gallagher and his controversial technique of simultaneously confronting the fear of enclosed spaces, heights, snakes, elevators, and the dark…Some other applications of classical conditioningTreatment for Enuresis (bed wetting)UCS? Alarm UCR? Awakening CS? Full Bladder CR? Awakening to Full Bladder AdvertisingClassical Conditioning in AdvertisingCLASSICAL CONDITIONINGOPERANT CONDITIONINGNature of responseInvoluntary, reflexSpontaneous, voluntaryReinforcementOccurs BEFOREresponse (CS paired with UCS)Occurs AFTERresponse (response is followed by reinforcing stimulus or event)Role of learnerPassive(response is elicited by UCS)Active(response is emitted)Nature of learningNeutral stimulus becomes a CS thru association w/a UCSProbability of making a response is altered by consequences that follow itLearned expectancyUCS will follow CSResponse will have a specific effect
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11/1/20165Thorndike & the puzzle box• Trial-and-error learningStimulusResponseStrengthensGood OutcomeWeakensBad OutcomeThorndike’s Law of EffectOperant conditioningclipBoy, have I got this guy conditioned! Every timeI press the bar down, he drops a piece of food.”Skinner, 1956Behaviorfollowed byReinforcementIncreaseschances ofBasic components of operant conditioning: ReinforcementReinforcement• Primary & conditioned (secondary) reinforcers • Schedules of reinforcement– Partial vs. continuous reinforcement– Partial reinforcement• Fixed-ratio schedule• Variable-ratio schedule• Fixed-interval schedule• Variable-interval schedule
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11/1/20166Primary & secondary reinforcersConditioned (Secondary) ReinforcersPrimary ReinforcersReinforcement• Primary & conditioned (secondary) reinforcers• Schedules of reinforcement– Partial vs. continuous reinforcement– Partial reinforcement• Fixed-ratio schedule• Variable-ratio schedule• Fixed-interval schedule
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