individuals or groups to participate. These individuals may be shy or reserved in formal discussions or feel that they have nothing to contribute at that stage in time. They may have points to add but feel these are not of significance, or just be reluctant to get involved. Provoking a response ensures your audience are participating and engaging in the debate. It is a means to create a level of interaction that is needed for your requirements You can: f ask direct questions f provide an opposing point of view in order to encourage a response f organise activities to draw out opinions f perform role play with participants f stop and ask a member of the group to continue the debate f bring humour into the discussion to relax participants f start the debate and give individuals viewpoints to discuss f provide a question and answer session.

22 WORKBOOK | © 2016 YOUNG RABBIT PTY LTD, AUSTRALIAN PACIFIC COLLEGE BSB42415 CERTIFICATE IV IN MARKETING AND COMMUNICATION | MARKETING IDEAS_V1.0 Activity 2d 1. How would you overcome limitations and difficulties with presenting your ideas to an audience? 2. Name a risk that you have, or would be prepared to take, when presenting a communication. 3. List three ways you might try to elicit a response from the audience.