the Supermarket—Choice Architecture and the Supplemental Nutrition Assistance Program , they discuss how supermarket layout has an effect on how people select what foods they eat. Thorndike and Sunstein write, ““Choice architecture” refers to the context in which people make choices. Behavioral science research has shown that people’s choices can be highly inﬂuenced by features like accessibility, salience, colors, information, and ordering of items.” 'Choice architecture is used in most businesses to increase their profit and sales. We have all these things that are contributing to the obesity crisis, but what is being done about it? According to David Jones et al. in the article, Improved Health: A Bipartisan Opportunity to Expand the Scope of Health Reform, there are steps being taken. Jones et al.
Bender 4 state,”In the next year, Congress is poised to consider the farm bill. This piece of authorization legislation is passed every five years and sets national policy on everything from school lunch programs to agricultural subsidies.” The farm bill will help increase the access of healthier foods and create an incentive for farmers to lower their prices for their produce to help the general public. Even though our government is working on ways to decrease obesity, what else could become a solution? Obesity isn't a problem that will be solved overnight and it won't ever go away completely. What can we do for those who have the money to eat healthy but choose not to? For those people I suggest creating an incentive. Sometimes becoming healthier isn't enough incentive for someone to want to change their lifestyle. At my current place of employment, they reimburse those who go to a gym to work out a certain amount of times. I think we could use a system like that in our society. What I purpose is, a certain amount or percentage taken off of a person's health insurance or medical expenses if they are working on becoming more healthy. If someone chooses to to do this they can meet with their doctor a few times a year to prove that they are indeed losing weight and becoming healthier. This system would allow those who want to lose weight to be supported by our medical system, but those who choose not, just simply can ignore it. Money is a large incentive for a lot of people and health insurance is expensive for most. I believe that this could help us reduce our spending on healthcare as a whole. We currently spend billions of
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