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7 transitions how you get from one segment or element

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7. Transitions - How you get from one segment or element to anotherTypes of Transitionsa. Segue - one element stops, the next begins ("cut" in film).b. Cross-fade - one element fades out, the next fades in, and they overlap on theway.c. V-Fade - First element fades to inaudible before the second element begins.d. Fade to Black - V-Fade with some silence between elements.e. Waterfall - As first element fades out, the second element begins at fullvolume. Better for voice transitions, than for effects.8. Stereo Imaging - Using left and right channel for depth.Lesson 4. Motion Media and InformationThere is no universally adopted definition for motion media. Motion media inessence is visual media that gives the appearance of movement. It can be a collection ofgraphics, footage, videos.It is combined with audio, text and/or interactive content tocreate multimedia (Pitagan, 2016).In motion media, the following can be observed:
152each picture is a frame and that motion is created by rendering or showingconsecutivelyseveral frames per second.24 frames (pictures) or more per second makes for a smooth animation.; videos,film, slides also make use of frames.the series of graphics or images follow a sequence to create a story. This sequenceis often called a storyboard which shows a set of components (audio, visual,videos, etc) changing in time to create a story or a message.Pitagan (2016) stated that motion media can be produced formally and informally.Informally produced motion media are created by individuals often for personal use.Formally produced motion media are created by professionals who follow industrystandards in creating, editing and producing motion media.Formal production of animations involves the following steps:writing the story - writers and directors create the story boardscript is written and dialogue is recordedanimators sketch major scenes; inbetweeners fill in the gapsbackground music and background details are addeddrawings are renderedMotion Media Formats, Types and Source by Pitagan (2016)The widely accepted formats, types and sources of motion-media and how theseare decided/selected by creators and users of motion media and information andinformation.According to format1. Animations - animated gifs(Graphic Interchange Format), Flash, Shockwave,Dynamic HTML2. Video formats/Video Codecs - motion media use large resources. Codecscompresses and decompresses video files. Examples are H.26N series,Quicktime, DivX, MPG, MP4According to purpose: education, entertainment, advertising
153According to source: personal, social media, media companiesAccording to audience: private or public; directed or generalThe Basic Methods on Determining the Credibility of Motion Media by Pitagan (2016)1. Validity of informationIs it peer reviewed and verifiable2.Source - Primary or secondary source? Does the video capture the actual event ordoes it simply present information learned about an event.

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Term
Fall
Professor
Prof. Macaraig
Tags
Advertising, Media, Mass Media, Marshall McLuhan, Gonzales

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