3 litigation is often the least attractive of the

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3. Litigation is often the least attractive of the conflict resolution choices. Create a table listing the advantages and disadvantages of conciliation, arbitration and litigation, then pick the best possible resolution option for a business seeking to protect a patent. Defend your choice. Conciliation Litigation Arbitration Advantages Media cannot be involved protects the intellectual property and privacy of the parties The parties reserve the right to go to court if they are not happy with the outcome Formal process of disclosure and inspection Judicial decision Open system of justice (public) Avoids hostility Private Simplified rules of evidence and procedure Faster than litigation
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Cheaper than taking the dispute to court Disadvantages No decision is guaranteed at the end The process is not legally binding It allows no appeals confusing variety of norms courts not always are fair Court has no power to go beyond issues of fact in the case. Limited recourse Questionable objectivity Rising costs For the protection of a patent, i would recommend the arbitration method, since it is the best way for achieving an answer to the problem and to be legally supported, so the other companies can no reply the decision. Also, by doing this, the company can be sure its patent will be protected or at least the answer will be defined in order to take actions that do not cause great costs to the company. 4. Whether to standardize or adapt a product will be one of the central decisions an international marketer makes. Consider a global product that you recently purchased. What was standardized or adapted? Why did the marketing team make these choices? What was legally required? The product chosen were headphones recently bought This product has been adapted, since their design contains Peruvian references in order to increase their sales in the country, also this change in design influenced in their price, almost doubling it. the best reason why the marketing team would do this adaptation,
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