Question 5 a description of the typical behavior of a

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Question # 5 A description of the typical behavior of a customer or a group of customers at a web site is known as:
Question # 6 Segmenting a market based on a precise and timely understanding of an individual’s needs, and targeting specific marketing messages to these individuals is called:
Question # 7 The model of creating multiple versions of information goods and selling essentially the same product to different market segments at different prices is called:
Question # 8 A type of video ad within a Web page, generally surrounded by content is a(n):
Question # 9 The totality of experiences that a customer has with a firm, including the search, informing, purchase, consumption, and after-sales support of the product refers to the:
Question #10 The number of times an ad is served is known as:
Quiz # 7 Question 1 Search ads displayed as a part of user search results comprise the largest location-based ad format.
Question 2 By 2017 it is expected that social-mobile-local marketing will make up more than half of all online marketing.
Question 3 Which of the following is not a Twitter marketing tool: Promoted Links Question 4 SMS to friends; notify friends of location; share location or offers with friends refers to the effectiveness of which mobile location-based marketing process:
Question 5 Which of the following is not a Facebook marketing measurement of engagement:
Question 6 The ability to fully display all common media from video to text and sound refers to which feature of mobile devices:
Question 7 Which of the following is not a major locating technology utilized by mobile devices:
Question 8 The number of interactions among members of a group that reflects the connectedness of a group is a measure of:
Question 9 The majority of minutes used on mobile devices is used away from home.
Question 10 Which of the following is not a key measure for the effectiveness of mobile social campaigns:
Midterm Question #1 Which of the following is not a step in the social marketing process: Mobilization Question # 2 Vishing attacks:

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