Describe the strengths and weaknesses of the four major survey modes mailed

Describe the strengths and weaknesses of the four

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Describe the strengths and weaknesses of the four major survey modes: mailed, telephone, in-person and electronic (email and web) surveys (you can ignore groups-administered surveys) (p.172-183).use handout from class (Comparison of Modes of Survey Data Collection)know three bad things and three good things (literally on exam) What are adjusted and unadjusted response rates?
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What can you do to improve response rates in mail surveys and interviews? How do you estimate the impact of non-response on your survey results?Do a pilot study/pre-study and look at those response rates. You can compare your actual surveys response rates with the pilot study’s response rates.How do you allow for uncertainty in questions?giving an explicit "no opinion" category, a "neither agree nor disagree", or giving an open-ended question for respondents to discuss their opinions.What are the pros and cons?
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  • Fall '08
  • Call,V
  • researcher, representative, response rates

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