Environmental and social impacts Freshqo will promote the store opening. We will have live music and food in the store's parking lot for the opening weekend. We will advertise in the university daily student newspaper as well as the local area advertising flyer. In the advertisements for the market opening, we will have a 20% off coupon for purchases over twenty dollars. We will continue this discount for the first month of operation.Freshqo will give back to the community. We will participate in community projects like the area's BSBMGT616 Assessment Guide V1 15 | P a g e
food bank and community programs for children. Freshqo will also hosts a number of community events, such as charity pancake brunches, dog washes benefiting local humane societies and benefit barbecues. Competitive Edge The Last Frontier Market's competitive edge is: Location: Freshqo is located in the heart of the Melbourne Creek section of Australia. The foot traffic in the Creek retail area is very strong. The closest natural food store to the Creek area is a twenty minute drive. Community Support: Freshqo is a community market that will give back to the community. We will participate in community projects like the area's food bank and community programs for children. Freshqo will also host a number of community events, such as charity pancake brunches, dog washes benefiting local humane societies and benefit barbecues. Organisational and Management strategy The Organisational and Managementtstrategy of the Freshqo is simple. The key to customer satisfaction is a community-friendly store that is easy to navigate and has knowledgeable people to help customers find what they want quickly. Customers will linger in the store, reading notices on the community bulletin board or speaking with friends. Implementation The organic sector will undertake various initiatives to implement the strategic plan. The Organic Committee intends to form action-specific sub-committees in order to move particular items forward. These will be ad-hoc groups, and therefore only meet to accomplish their particular purpose and then the Committee can look to forming another group to address the next priority.Freshqo will continue to offer support to the Committee and plans to seek strategic funding to take leadership on key actions, such as a provincial organic regulation educational strategy. Evaluation Measureable indicators have been identified for each action item in order to ensure tracking progress on the plan is manageable. The demand for organic products BSBMGT616 Assessment Guide V1 16 | P a g e
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- Fall '19
- The Market, organic farming