Technological comparative analysis example 1 driver

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TECHNOLOGICAL COMPARATIVE ANALYSIS Example 1: Driver assistance system of BMW Auto brakes Auto parking Example 2: Airbag system Inflator technology Seatbelt system Pedestrian protection
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MARKETING ANALYSIS Different Markets Australia China Numbers of Cars Numbers of Smartphones Internet
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MARKETING ANALYSIS (CARS) NUMBER OF PASSENGERVEHICLES PER 1,000 PEOPLE, Australia The number of Chinese motor-vehicle drivers was poised to break past 300 million people. By 2014, the ownership of private cars hit 154 million in China .
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MARKETING ANALYSIS (SMART PHONES) Australia At May 2013, there were 11.19 million people had a smart phone. 7.5 million Australians’ accessed the Internet via their smartphones. China 519.7 million of activate smartphone users. Will hit 700 million by 2018
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MARKETING ANALYSIS (INTERNET) Australia 21 million of users can access internet via mobile phone. The up and down capacity will reach 40,000Mps by NBN services. China Average 18.7 per week on mobile phone. Internet users reached 618 million by December,2013. 4G, 5G construction will provide better severvcies
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MARKETING STRATEGIES Marketing Methods
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MARKETING STRATEGIES Marketing Methods
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MARKETING STRATEGIES Marketing Research Online Survey combined with paper survey and street survey in order to gather more sufficient user information
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