Difficulty the boom in internet marketing has created

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Difficulty: Easy39
115) The boom in Internet marketing has created a new set of social and ethical issues. Critics worry most about ________.
CAACSB: Information technologySkill: ConceptObjective: LO 3.4: Explain the key changes in the political and cultural environments.Difficulty: Easy116) Cause-related marketing has become a primary form of ________.
CAACSB: Ethical understanding and reasoningSkill: ConceptObjective: LO 3.4: Explain the key changes in the political and cultural environments.Difficulty: Easy117) A regional supermarket chain runs print, radio, and television advertisements announcing that 1 percent of its sales is donated to local after-school programs for underprivileged youth. This is an example of ________.
AAACSB: Analytical thinkingSkill: ApplicationObjective: LO 3.4: Explain the key changes in the political and cultural environments.Difficulty: Challenging40
118) The ________ environment consists of institutions and other forces that affect a society's basic values, perceptions, preferences, and behaviors.A) social B) cultural C) political D) physical E) natural Answer:
BAACSB: Analytical thinkingSkill: ConceptObjective: LO 3.4: Explain the key changes in the political and cultural environments.Difficulty: Easy119) Marketers should understand that people's core beliefs and values tend to be ________.
AAACSB: Reflective thinkingSkill: ConceptObjective: LO 3.4: Explain the key changes in the political and cultural environments.Difficulty: Moderate120) Babita Singh, a fifty-one-year-old schoolteacher from Los Angeles, believes that people should choose a profession they like, which is an example of Babita's ________.
AAACSB: Analytical thinkingSkill: ConceptObjective: LO 3.4: Explain the key changes in the political and cultural environments.Difficulty: Challenging41
121) A pastor from Kansas believes that adultery is immoral. This refers to the pastor's ________.
DAACSB: Analytical thinkingSkill: ConceptObjective: LO 3.4: Explain the key changes in the political and cultural environments.Difficulty: Moderate122) Mercury Inc., an American multinational corporation, is currently planning to enter the promising consumer goods market in India. The firm will most likely discover that ________ beliefs and values are more open to change in India.

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