Legend 3 Best 2 Better 1 Good Evaluation of alternatives Criteria ACA 1 ACA2

Legend 3 best 2 better 1 good evaluation of

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Legend: 3-Best 2-Better 1-Good Evaluation of alternatives Criteria ACA 1 ACA2 Establish the firms quality image 3 3 Increase in market share 1 3 Increase in sales 2 2 Cost of production 1 1 Total 7 9 VII. Conclusion
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By looking at the Table, the best next alternative to boost the production of Car butteries of “EMCO” corporation limited is to produce different size butteries to suit the customers demand. VIII. Plan of action Action taken Person responsible Time frame Held a meeting for the increasing of production Mr.Jones Marek Chief executive officer 1Day Designing poster in the city buildings Marketing Manager And the designer 3weeks Designing different size butteries Operating officer and the designing technician 4Weeks Additional requirements on case studies/ Recommendation Since the company operates in an industry which has low growth, it can only expand market share and sales only by taking the customers from other companies. Hence, it needs to tackle the competitor and also launching the price product under the same brand name.
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