- Developing cars faster and selling them for less.
- Production of fuel-efficient vehicles to conserve scarce resources.
- Production of large number of motor vehicles which was necessary for economic growth.
-
Market
Penetration,
Market
Development
Similarly
Product
Development
and
Diversification.
- Partner relationship management, Value chain, Value delivery network .

26
Maruti Suzuki India Ltd. Board of Directors:
(Source:
)

27
Maruti Suzuki Other Key Executives ( Source :
-
india/management-team.html
)

28
The Company operates through following ranges :
•
Sporty Glamour
•
Indulgence
•
Performance
•
Adventure
•
Unique
•
Bold
•
Inspirational
•
Active
(Source:
)
Below is the detailed Description about the company’s Current Models
and the outlet through which
they are sold.

29

30
