The five factors are: Power Distance, Uncertainty avoidance, Individualism versus collectivism, Masculinity versus femininity, and Long-term versus short-term orientation (Taras, Kirkman & Steel, 2010). Below is an example of how a country’s culture can be categorized by identifying distinct traits and characteristics and by recognizing our differences and similarities using the five factors as mentioned above. HOFSTEDE’S CHARACTERISTICS Characteristics Qatar South Korea German y Power Distance: Inequality amongst society is normal and accepted. Those in lower class lifestyles are born into that and are fine with remaining in that class. The upper class are normally born into the lifestyle and are expected to remain. 93:High The citizens of Qatar are fine with hierarchy. Everyone has their place in society. Titles and roles within close proximity to the Royal family play an important role in their society. 60:Mod/High South Koreans are comfortable with the hierarchical order within their society. Everyone has a place and which needs no further justification. . 35:Low The German government and culture challenges their leadership to show expertise and have no problem replacing if need be. Uncertainty Avoidance: The extent to which employees feel threatened by ambiguous or unknown situations and the relative importance they attach to rules, long-term employment, and the need for a well-defined career ladder. 80:High The Qatari government along with its people prefer to avoid unpredictability and have a strict code of values and beliefs. They are highly intolerant to unorthodox behaviors and methods. . 85:High Maintain rigid codes of belief and behavior and are intolerant of unorthodox behavior and ideas, Country Comparison (n.d.). . 65:High German culture avoids uncertainty by relying on expertise. Methodical approaches to business depend on critical thinking, expert presentation and detailed planning to avoid uncertainty.
4 HOFSTEDE’S CHARACTERISTICS Qatar South Korea German y Individualism/Collectivism Individualism: The degree to which people in a country prefer to act as individuals rather than as members of groups (Taras, 2010). Collectivism : A community that share the same culture and environment that bonds them together as a society. 25:Low Qatar scores low because it is considered a collectivistic society. Allegiance to the culture is above all else.
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- Spring '12