Project description the business needs to implement

This preview shows page 5 out of 12 pages.

Project Description The business needs to implement these new technologies in order to reach a new audience and create a more prominent online presence. It is important for the owner of the company to implement this new technology because without it, the sales would not have the opportunity to grow like they would with mobile computing and commerce. Creating a larger online presence would allow for this organization to compete with the competitors that already have an established online presence and customer base. Technology Requirements The largest technological requirement that would effectively solve this business’s problem would be to integrate online shopping. If we were able to integrate online shopping, this would open up an entire new customer base. We would be able to compete with companies in our market such as Zappos, Kohls, and Macy’s, just to name a few. Integrating online shopping would lead to another problem that we would need to address; shipping. We would need to put systems in place to manage inventory and shipping of these new online orders. We would also need to provide the ability to check order status and online payment processing. Competitors and Technology Technology One Wireless, mobile computing, and mobile commerce Zappos is a competing company in this industry that utilizes wireless, mobile computing, and mobile commerce. Zappos has an application that mobile phone users can browse and purchase straight from if they don’t want to use the website. Zappos went as far as to create a
Image of page 5

You've reached the end of your free preview.

Want to read all 12 pages?

  • Fall '14
  • Footnote

{[ snackBarMessage ]}

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern