Dana White, and the current Senior Executive Vice President and Chief Operating Office of the UFC, Lawrence Epstein. Dana White has been President of the UFC since the Fertitta’s purchased the company in 2001. At the time of the purchase, he was given 10 percent equity in the business. Dana White has played a pivotal role in the history of the UFC, since he has been in a top leadership position since the early days of the sport and has largely been the face of the UFC. He served as the continuity of leadership after Endeavor bought the company, as he remained the President and minority owner. Epstein is responsible for the worldwide operations of the UFC, to include managing the global strategy and driving the overall company’s performance. Over the past couple of years since WME-IMG purchased the UFC, Epstein has played a pivotal role in negotiating the UFC’s US and international media rights, which has been a critical factor is escalating the company’s financial performance. Outside of the UFC, he also serves as the President of IKE Gaming Inc, which owns El Cortez Hotel and Casino in Las Vegas. Epstein holds a both a Juris Doctorate and a Bachelor of Arts degree from Vanderbilt University. UFC facility in Las Vegas
The UFC Headquarters is located in Las Vegas. The facility is 184,000 square feet, and costs over $12M to construct. The facility not only includes the corporate headquarters fully equipped with all of the offices and conference rooms, but uniquely also includes a restaurant, and a massive strength and conditioning facility where the fighters train. The new additional to the complex is the UFC Performance Institute which opened in 2017. The Performance Institute includes an octagon to fight in, and a 40,000 square foot space for training, rehab, and working out. It serves as a mixed martial arts multi- disciplinary research facility, and the sport’s innovation center. Economic Impact to Las Vegas Up until 2017, when Las Vegas got their first professional sports team, the NHL’s Golden Knights, the only respective sports that called Vegas their home was professional boxing and the UFC. The economy of Las Vegas is and has always been driven by the events that are held there, whether it be sports, concerts, conventions, etc. In the early 2000s, after the Fertitta brothers bought the UFC and started hosting fights in Las Vegas, these fights slowly grew into some of the highest grossing events the city hosts today. UFC fights are usually scheduled for weeks when there are no other events being hosted in Las Vegas, meaning that without the UFC, the town would normally be dead for tourism. Dana White estimates that the economic impact is on average between $93M and $140M for the week that fights are hosted. On fight weekends, this impact extends way beyond the ticket sales for the events.
- Fall '19
- UFC, Ultimate Fighting Championship