product that was not filled with chemicals so it would be safe for the house

Product that was not filled with chemicals so it

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product that was not filled with chemicals, so it would be safe for the house while being less harmful to pets and kids. Additionally, Clorox had the research and the development for cleaning products, and it was an appropriate product for them to invest in. 3. Brita : Brita is a water filtration system that made up about 4% of Clorox’s sales. They industry has seen a growth in the systems since consumers are preferring clean water and they aim to cut down on waste and it makes it more sustainable for the future. Brita has an important value proposition since it cuts down plastic usage from water bottles and saves money. Brita is a market leader in the filtration systems industry where there aren’t many brands that offer these systems and it gives them an advantage of being in the industry, but they have to wonder if it is worth investing in for the future. Burt’s Bees : Clorox bought Burt’s Bees and offers many personal hygiene product lines that includes toothpaste, shampoo and a line for babies. Many retailors in the United States and overseas saw great potential in the product which puts the brand in great position around sustainability and health and wellness. They categorized their targeted
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  • Summer '20
  • clorox

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