The lack of focus on traditional business skills is

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"The lack of focus on traditional business skills is also holding dot.coms back. Their biggest challenge is to achieve financial credibility in the marketplace." That is, the probability of failure in an e-Business is due the same causes that can affect a brick and mortar business: poor planning, poor business skills, and a lack of focus on the customer. Question #4 What elements help insure a successful web design? Web design and graphics should attract customers to the site initially, but site content is the foundation of good Web-site design. Customers should be able to find and price products and services easily. Web sites should also be designed with customers' preferences in mind. In addition, the design should provide access and easy use for the firm's suppliers; this is no different from the concern that any normal store or mail order company has. Customer relations are a critical component of a successful design. There are several ways to relate to the customers, including E-mail, FAQs, knowledge bases, forums, and chat rooms. Integrating these features into your e-commerce offering can help differentiate the firm from the competition. The back-end processes of fulfillment, returns, and customer service can make or break the firm. These processes are at the heart of the company's relationship with its customers. Question #5 How does one decide between using web-site hosting services and establishing one's own hosting service? There are three general ways to implement a web site: Enterprise computing Virtual hosting services Simplified e-commerce Enterprise computing means that you purchase hardware and software and hire a staff of developers to create and maintain your e-Commerce web site. You should consider enterprise computing
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solutions if: You have or expect to have very high traffic on the site, in the millions of visitors per month You have a large database that holds your catalog of products (especially if the catalog is changing constantly) You have a complicated sales cycle that requires lots of customized forms, pricing tables, etc. You have other business processes already in place and you want your e-commerce offering to integrate into them. Virtual hosting services give you some of the flexibility of enterprise computing, without all of the upfront costs. In general, the virtual hosting vendor maintains the equipment and software and sells them in standardized packages. You provide the web designers and developers to create and maintain your site. Virtual hosting is appropriate for a mid-sized firm that does not wish to invest in the maintenance of the necessary hardware and software to create the web site. Simplified e-commerce is what most small businesses and individuals are using to get into e- commerce. In this option the vendor provides a simplified system for creating your store. The system usually involves a set of forms that you fill out online. The vendor's software then generates all of the web pages for the store for you. An example of a simplified e-Commerce site is Yahoo Stores at .
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