rooms Primary domestic market The idea is easily copied Violating zoning laws

Rooms primary domestic market the idea is easily

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rooms Primary domestic market The idea is easily copied Violating zoning laws and laws require hosts to pay hotel taxes Airbnb relies heavily on the quality that the host deliver. Therefore, it’s more difficult for them to manage the safety and security of 4 | P a g e
hosts and guests Question 3: In what ways has the lodging consumer changed, and how does Airbnb’s customer value-proposition meet this change? A consumer is a person that consumes a specific product or service. However, this varies with the preference of brands that are offered in the market. For the consumption of either service or product, the buyer must user some money. It is no wonder that the lodging consumer is changing. In the past, customers prefer to choose hotels or motels as their lodging preference where they get their own private space. They now prefer sharing or renting. Moreover, they want to feel at home while experience local life. Airbnb provides an online platform which let people rent properties without having standard amenities of a hotel. Airbnb not only leveraging technology but also the current change of how consumers interacted with business and how the consumers had deemphasized ownership. The ways Airbnb’s customer value-proposition meet the change of the lodging consumer: Wish for unique experiences, not focused on ownership: Airbnb delivers users the opportunity to experience multiple, unique accommodations not connected with larger brands. Additionally, smaller sole proprietors such as bed & breakfasts may be accessed through the app. Finally, those offering accommodations may also share in the desire to not only have a unique experience with a guest, but not be reticent to invite a stranger into their own home or apartment. Desire to access experiences immediately through smartphone technology: Airbnb is possibly through smartphone technologies. Further, apps and smartphones have provided the consumer the opportunity to have immediate access, such as purchasing songs immediately only after hearing them on the radio. Airbnb makes consumers feeling like they are living like a local: Hotels have a way of feeling very business while Airbnbs are immersed in neighborhoods, condos, and townhomes. Staying in an Airbnb that makes customers feel like they belong in that city or town. 5 | P a g e
Question 4: What key factors may determine the success for failure of Airbnb? There are key factors determining the success for Airbnb. Their business model based on trust, authenticity and transparency towards guests and local hosts. Initially, Airbnb operated in a space that is commonly referred to as the "sharing economy." Airbnb provides a platform to provide products and meet demands through an online marketplace peer-reviewed. Through exploiting the omnipresent use of smartphones and the continental decline in infrastructure costs, Airbnb has provided a platform for people who share the number of resources instantly. The user will simply sign up and offer the service through the website. The company is

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