c. An organization has pursued a retrenchment strategy and failed to accomplish
needed improvements.
d. A division is a misfit with the rest of an organization; this can result from radically
different markets, customers, managers, employees, values, or needs.
Question 5
In organizational terms, it means that as separate departments within an organization
cooperate and interact, they become more productive than if each were to act in
isolation.
Select one:
a. Synergy
b. Profit
c. Productivity
d. Energy
Question 6
In the BCG Growth-Share Matrix, these businesses have a high market share and are in
growing markets. The expectation is that these businesses will become the cash cows
of tomorrow, but for the present they are likely to be hungry for more investment funds
than they can self-generate.
Select one:
a. stars
b. question marks

c. cash cows
d. dogs
Question 7
It involves gaining ownership or increased control over distributors or retailers.
Select one:
a. Forward integration
b. Horizontal integration
c. Vertical integration
d. Backward integration
Question 8
It is a strategy of seeking ownership or increased control of a firms suppliers.
Select one:
a. Forward integration
b. Vertical integration
c. Horizontal integration
d. Backward integration
Question 9
It occurs when an entire company is dissolved and its assets are sold. It is a strategy of the
last resort.
Select one:
a. divestiture
b. Forward integration
c. liquidation
d. retrenchment

Question 10
Market development may be an effective strategy in the following conditions, except:
Select one:
a. New untapped or unsaturated markets exist.
b. An organization is successful at what it does.
c. New channels of distribution are available that are reliable, inexpensive, and of good
quality.
d. An organization has limited production capacity.
Question 11
Rarely articulated as a definite strategy, its success depends on a lack of significant change
in a corporation’s situation.
Select one:
a. pause/proceed-with-caution
b. profit strategy
c. divestiture
d. no-change strategy
Question 12
Strategies which expand the companys activities.
Select one:
a. Growth strategies
b. Retrenchment strategies
c. Integration strategies
d. Stability strategies
Question 13
The following are intensive strategies, except:

Select one:
a. Market penetration
b. Product development
c. Market development
d. Product penetration
Question 14
The following are key issues addressed by corporate strategy, except:
Select one:
a. The client's needs and desires which the company seek to satisfy.
b. The industries or markets in which the firm competes through its products and
business units.
c. The manner in which management coordinates activities, transfers resources, and
cultivates capabilities among product lines and business units.


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- Summer '17
- Rachelle