The most obvious place supermarket layout influences

This preview shows page 16 - 19 out of 36 pages.

We have textbook solutions for you!
The document you are viewing contains questions related to this textbook.
Consumer Behavior
The document you are viewing contains questions related to this textbook.
Chapter 8 / Exercise 1
Consumer Behavior
Hoyer/MacInnis
Expert Verified
down the aisle. The most obvious place supermarket layout influences consumers is at the checkout. Small displays of chocolates, magazines and drinks are located at each checkout to tempt shoppers while they wait to be served. Product Quality Goods and services business in supermarkets, trade centers must ensure compliance with the provisions of the law and make the following specific requirements: There are trade names or trade names of individual stores or trade centers (if goods or services are not entitled to have their own trade name goods or services) and must specify the origin of the goods in accordance law. Codes, barcodes for those commodities 17
We have textbook solutions for you!
The document you are viewing contains questions related to this textbook.
Consumer Behavior
The document you are viewing contains questions related to this textbook.
Chapter 8 / Exercise 1
Consumer Behavior
Hoyer/MacInnis
Expert Verified
can register codes, barcodes to facilitate the management of supermarkets, commercial centers and monitoring of customers. For food goods to ensure hygiene standards, food safety and clearly stated expiry date on the packaging. If the agricultural, food simply prepared fresh or no packaging available, they must pass filtering, sorting, specify the origin, quality and shelf life at the price of goods, stalls. All kinds of goods, business services at supermarkets, trade centers must be priced shown clearly on the labeling, packaging or goods listed in commodity prices, stalls. Goods warranty must specify the time and place of warranty. Sourcing is an organization providing stable and regular orders or through contracts with manufacturers of business. No business in supermarkets, trade centers goods and services as follows: Goods and services on the list of prohibited business in accordance with law; contraband, counterfeit goods of unknown origin, expired goods and aviation use quality assurance in accordance with the law as deteriorating quality goods, poor quality goods, products and animal and plant poisoning was Disease...). Goods not according to regulations on goods labeling, taxes on imported goods stamps and stamp duty excise goods flowers. Goods containing radioactive materials or radiation emitting devices ion the extent permitted under the regulations. The species of explosives; liquids, flammable and explosive gases (such as oil, gas, compressed air ...). Veterinary drugs, plant protection drugs on the list of business restrictions prescribed by law. Goods that contain toxic chemicals on the list of business restrictions prescribed by law. Price Business owners in the supermarket industry can draw on many price strategies to maximize profits. The obvious choice is to offer lower prices than every other store, but the equally obvious result is that this strategy keeps profits permanently low. For this reason, many supermarkets opt for more complex strategies to ensure profitability while still appealing to price-conscious consumers. Leader pricing occurs when a supermarket sells high-demand items at atypically low prices, even if those prices require taking a loss on that particular item. For example, supermarkets often have temporary discounts on coffee or other household essentials. The 18
goal is to attract consumers in search of the bargain. Those bargain hunters are likely to

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture