Objective 2 identify the major social criticisms of

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Essentials of Marketing
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Chapter 11 / Exercise 5.2
Essentials of Marketing
Hair/Lamb
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OBJECTIVE 2 Identify the major social criticisms of marketing.
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Essentials of Marketing
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Chapter 11 / Exercise 5.2
Essentials of Marketing
Hair/Lamb
Expert Verified
OBJECTIVE 3 Define consumerism and environmentalism and explain how they affect marketing strategies.
OBJECTIVE 4 Describe the principles of sustainable marketing. ,
OBJECTIVE 5 Explain the role of ethics in marketing.

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