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that relates to your activity. You may wish to use this template or develop a Gantt chart/schedule usinga separate template.Paste heree-Marketing ActivitiesWeek1Week 2Week3Week4Week5Week6Week7Week8Week9Week10Market Research XXXXXStrategies XXXRelationships – internal and external networks XProduct DevelopmentXXXMarket DevelopmentXXXMarketing, Assessment No.1Page 13v1.1, Last updated on 22/08/2019 by MM
T-1.8.1Segmentation of Target MarketsXXXBuild Customer Relationships XXXCollarborate wth CompetitorsXNiche & TrendsXXX5P's Marketing MixXXXOther Competitive AdvantagesXXXPriceXXXProductXXXPromotionXXXPlaceXXXPolicyXXXMarketing Materials Audit XXXWebsite Technical AuditXXXKeyword and Key Phrase ResearchXXXSales Pathways XXNew Brand Name DevelopmentXXXNew Corporate LogoXXXCreative ConceptXXXXXXTHE E-MARKETING STRATEGIES & ACTION PLANThe Strategies and Action Plan section should address the electronic marketing strategies of your product or service based on the 4Ps. Also address how each of the following strategies will comply with the Australian e-Marketing Code of Practice.Product strategies:It involves steps on how to make a product our customers will like. It is a system of achievable goals and visions that work together to align the team around desirable outcomes for both the business and customers. Introduce the new range of high quality affordable clothing to the marketUtilise current network of owners and introduce the product to the marketPosition the product as high quality but at affordable pricesMarketing, Assessment No.1Page 14v1.1, Last updated on 22/08/2019 by MM
T-1.8.1The quality of the products sold will be monitored closely to ensure the high quality image of the retail store and brand. A quality assessment will be conducted regularly by the owners to ensure that the clothes meet the requirements.Customers should make repurchase orders and recommend to their friendsThe products should be exclusive to youIt should be of the highest quality in its segmentThe designs should be 100% unique.Privacy Act 1988Price strategies:Introduce the children’s clothing at above the low-priced products to reflect the high quality value of the products. Provide pricing range that high quality clothing seekers will find affordable and attractivePotentially, price the products at lower than planned margins in order to encourage the purchase of the products as it increases exposure in the marketProvide discounts to large buyers (i.e. several items)Separating based on categories and pricing themCompetition-orientated pricing. We should do research on other brands which similar like us andcompare their prices and then decide our pricePricing strategy helps to increase revenues. Reflects the values that we provide should be better than our competitors. It will enable us to reach the revenue and market share goals and maximise profits. Promotion strategies: