Research Participants This research would require participants who are working in corporates, some individuals within the households and Government employees. They all can be asked some questions through the survey and they would give an appropriate answer of their choice from the options provided for the specific question. This research would follow the stratified sampling as the population is divided into three different groups and a random sample can be drawn from each group (Barry I. Graubard, & Edward L. Korn. 2002). It would require minimum ten participants who are employees in corporates and individuals within households each, and around five Government employees. The corporate employees would be able to provide inside strategies of the company related to the social services they are doing and individuals from households can provide information about the help they are receiving from those
3 RESEARCH METHODS, DATA COLLECTION AND ANALYSIS companies in terms of education help or other financial help. They can also put a light on the fact that some big corporates are not ready to give salary more than the minimum wage an hour and no one cares that they are able to fulfil their basic needs or not (Felicia D. Newell, Patricia L. Williams, & Cynthia G. Watt. 2014). However, Government employees can provide the actual reports of the data that will tell us about the contribution of corporates towards the society. Furthermore, society and government would be the two parties who would be benefitted most from this research as government would be able to identify the corporates who just pretend to provide help for the people and in this way, they can cancel the tax-rebates of such corporates and society would directly receive help from the genuine organizations. Analysing the Collected Data In mixed research, both qualitative and quantitative approaches are considered to analyse the data and mixed research usually categorised into either concurrent or sequential research design. In this research study, sequential research design would be more suitable to collect the data and analysing it. In addition, sequential research design usually has the purpose for the development and is divided into different phases. In the first phase, data is collected from the research and analysed, and then it is used to establish the second phase (Gil-Martínez, M., Rico-Azagra, J., &Elso, J. 2018). To validate the findings/conclusions, it is important to understand the significance of quantitative-based research and qualitative- based research. In qualitative research, findings should have proper meaning related to the study and in quantitative research, findings should have statistical significance, practical significance and economic significance. However, this study is meaningful, presentable and
4 RESEARCH METHODS, DATA COLLECTION AND ANALYSIS its statistics do have the practical significance in the real world and would also be beneficial for the economy of the country.
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- Summer '17
- Prof Farshad Salman
- Business Ethics, Qualitative Research