Marrybrown should pick a product like chicken

Marrybrown should pick a product like chicken porridge as specialty that
something difference from its competitors. Marrybrown have lack the product
awareness in the mind of target customers.
 Along with the development of technology, social media websites have
revolutionized the way people communicate and socialize on the web. We realized
an online marketing campaign would re-image Marrybrown and increase the sales
of Marrybrown. Online marketing can through these several forms includes
websites, online ads, email, online video, blogs, and social media.
 Through our observation, Marrybrown is encouraged to make advertisement in
social media marketing such as Facebook, Instagram, Twitter, Google or others in
order to increase public exposure at the same time widely spread out the
information to the public. As we know, The fast speed spread of social media can
help Marrybrown effectively publish online advertising and promotions on social
media. For the example, Marrybrown can use the Facebook ads to spread out the

information of new branch grand opening promotion or special limited new menu
to the Facebook users at the same time increase the public popularity and sales.
 Therefore, Marrybrown should also invest in a viral video. Viral video campaigns
are designed to encourage viewers to pass the video along to friends, family, and
colleagues who may find it entertaining. Marrybrown can try to imitate the video
ads of Petronas, which have meaningful and touching elements to deepen the
customer's impression of the brand. For the example, Marrybrown can invest the
viral video related family reunite element when period ‘Ramadan’. It can deepen
the impression among people against Marrybrown whereby increase the
popularity.