demand conditions and the ease with which firms can enter or exit the industry (Baye, M.R., 2010. Managerial Economics and Business Strategy). The automotive parts and accessories industry is highly competitive. Companies in the industry have high capital costs, low margins, and a high intensity of competition. Suppliers excise vast power in price setting of product prices. WESTRAC Ltd multi-store buying power allows them to provide the best prices to the community
The key areas that are being analyzed for automotive parts and accessories industry in Belize includes number of firms that are competing, technological conditions and the ease with which firms can enter or exit the industry. Firms competing in the Industry In Belize City major automotive parts and accessories distributors include Belize Diesel & Equipment Co, Belize Estate Company, Belize Traders Ltd., Diaz Santos & Sons Ltd., Joy Ride, Mendoza’s Auto Parts, Mike’s Auto Parts, NAPA Auto Parts and WESTRAC Ltd. Belize Diesel & Equipment Co This company operates from both Belize City and Belmopan Location. The Belize City office has an aftermarket unit that provides remanufactured auto parts to customers when unable to source original automotive parts for costumers. They provide parts for brands such as Toyota, Nissan, Mitsubishi and other American Brands. Their Automotive center is a full service unit that provides full service, preventative maintenance and auto repair center. The Belize Diesel Belmopan Branch provides sales, parts and services to Western and Southern Districts. There are plans of expansion in the near future. Services to be extended to Orange Walk Town and Placencia. Belize Estate Company Belize Estate Company is the authorized dealer of Ford and Kia vehicles in Belize. They are a subsidiary of the Bowen Group of Companies. The products and services they offer include Ford Vehicles, Kia Vehicles, Hapag Lloyd Shipping Agency and Lloyd's of London Insurance. Belize Traders Ltd.
Belize Traders Ltd offers all types of Auto parts and Accessories and they also do special ordering of unavailable products. They are authorized dealers for AC Delco, Butler Building Systems. Car Freshener, Champion, Cyber, Clean, Loctite, NTN Petzl, Turtle wax and other car accessories. Diaz Santos & Sons Ltd. Diaz Santos & Sons Ltd a family owned business that provides automotive parts and accessories to the community. Joy Ride Auto Parts Joy Ride Auto Parts is in the business of buying and shipping auto parts to Belize. They main providers are located in Miami and Fort Lauderdale, Florida. They source automotive parts from junk yards, auto dealers, retail dealers and also from aftermarket dealers. Mendoza's Automotive Electric Supplies Mendoza’s Auto Parts has been in operation for over fifteen years. They specialize in electrical and automotive parts for all types of vehicles. They also sell a variety of car accessories. Mike's Spare Parts A family owned business that sells top products. Products sold include water pump, CV joint, pump and belt.
- Summer '19