live car tracking geo fencing and speed alerts that can all be checked via an

Live car tracking geo fencing and speed alerts that

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live car tracking, geo-fencing and speed alerts that can all be checked via an app that connects to the SUV. From there, we can conclude that Hyundai should focus on improving their SUVs and product quality to satisfy the consumer’s needs in the market. Therefore, Hyundai can stay at their competitive advantages in the industry and constantly offers the best product of the segment in order to sustain their positioning in the market. 8
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References HYUNDAI MOTORS. (2019). History 1967~2000 . [online] Available at: [Accessed 16 Oct. 2019]. UKEssays. November 2018. History Of The Hyundai Motor Company Commerce Essay. [online]. Available from: - hyundai-motor-company-commerce-essay.php?vref=1 [Accessed 16 October 2019]. 9
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UKEssays.com. (2019). Marketing Strategies of Hyundai in India . [online] Available at: [Accessed 17 Oct. 2019]. McDonald, M. (2002). How come your marketing plans aren’t working?: The essential guide tomarketing planning. London: Kogan Page Limited [Accessed 16 October 2019] News18. (2019). Hyundai Sells 7,942 Units of Venue in September, Second-Best Selling Compact SUV in India . [online] Available at: - second-best-selling-compact-suv-in-india-2337579.html [Accessed 17 Oct. 2019]. Gupta, M. C., & Di Benedetto, C. A., (2007). Optimal pricing and advertising strategy for introducing a new business product with threat of competitive entry. Industrial Marketing Management. Vol. 36 (4), 540–548. [Accessed 16 October 2019] Jarowski, A. K., & Arvind, S. (2000). Market – Driven Versus Driving Markets. Journal of the Academy of Marketing Science, Vol. 45. [Accessed 16 October 2019] Creswell, John W. (2003). Research Design – Qualitative, Quantitative, and Mixed Methods Approaches. 2nd Edition. California: Sage publication Ltd. [Accessed 16 October 2019] 10
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