Benefits cost effective cheaper same advertising and

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BENEFITS- Cost effective. Cheaper. Same advertising and promotional theme. Simple and money-making strategy. MARKET ENTRY STRATEGY
12 Final group report Distribution Channel & Key Channel Partner Market entry strategy means the way how our ARS FOOD Co. will enter in the target market that is Mexico and what distribution channel will be adopted by our co. to deliver our frozen berries into Mexico. Our co. decides to do B2B and B2C which means business to business and business and consumer to consumer, even involve wholesalers, retailers and agents for delivering berries.
13 Final group report AFTER SALE SERVICE STRATEGY- Our ARS FOOD Co. will provide after sale service to consumers and supermarkets, this strategy will attract the people of Mexico to make contact with our co. If berries will be destroyed through distribution process, then compensation will be provided by our ARS FOOD co. Remarkable after-deal associations keep up and guarantees the business by making clients to return to you and encourage them to enhance your business to different people. Part d ) Question 4 What are the critical factors you must focus on to ensure your business is successful? Why? How? Where?
14 Final group report We have direct connection with business strategy. Our company ARS FOOD CO. Has successful plan for business. We will increase market share through current customers. We will be in service when will work with our customers. We will fulfillment our desire and excellence through on-line process improvement. We will praise our employees by giving those rewards, appreciation.
15 Final group report The process for critical success factors: Step 1: We will pull together the team that will be working with the CSFs. It is very important for business growth so, before we do anything else, it is critical to pull together a team that will be working on critical success factors for our ARS FOOD CO. business. This we will start at the high level of the organization, as it’s extremely important to have senior-level contact. According to research organizations choose to bring in a consultant to facilitate the process, but you can lead the discussion internally as well as external. Step: 2 We will gather data and idea from our employees. We always prefer it is important that employees around the organization are able to provide their feedback to business in some activities when we will determine our 10-15 high-level CSFs. But, this step could be in actual after step three, depending on our preferences. We are able to collect either input from other departments or we could come

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