Companies can use data collected form customers during transactions to

Companies can use data collected form customers

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30.Companies can use data collected form customers during transactions to understand the customers’ preferences. This knowledge about customers can be used to better target and personalize the company’s sales and marketing efforts. It also helps to decrease the:a.Need for a strategic planning processb.Potential threat of new entrantsc.Need for information systems visiond.Number of critical success factors31.What is the output of the following formula in Excel?IF(1>=1, IF(2<>1, 1,3), 2) +132.What is the output of the following formula in Excel?IF(NOT(AND(1>1, 2>1)), 1,2) + IF(NOT(OR(1>1, 2>1)), -1,1) not sure
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33.If a restaurant starts delivering food to customers using drones which of the primary activities of their value chain will they be directly effecting:34.Which of there is not an advantage of using databases as opposed to spreadsheets?a.Avoiding data duplicationb.Avoiding inconsistent datac.Analyzing and visualizing datad.Data retrieval and search35.There are ___________ parameters in the flowing URL:36.In the online talk titled “The key to growth? Race with the machine,” Eric Brynjolfsson mentions _________ as the most important invention.37.According to the talk by Philip Evans titled “How Data Will Transform Business,” the deconstruction or “ungluing” of the value chain is being caused by:38.Based Philip Evans titled “How Data Will Transform Business,” the replacement of traditional encyclopedia business by online services like Wikipedia is indicative of:a.Economies of scaleb.Exponential growthc.Fragmentation of a layer in the value chaind.Big data as a source of business strategy
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  • Spring '13
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