successfully by, again, using ethos as he adds Bill’s personal responses to many of his statements. Galdwell includes many facts about Bill and adds opinions from some of Bill Joy’s admirers, which influences the reader to believe Bill is as smart as everyone says. Having many positive facts preceded by positive opinions influences the readers’ perception of Bill. The audience trusts Bill because Galdwell lists his accomplishments in computer software that we use to this day. That we may be using right now. This appeals to ethos and furthers the readers’ trust in Galdwell. Galdwell’s word choice in describing the era Bill grew up in, along with Pugel 1
already knowing he was very smart, makes the reader really believe that he was one of the smartest men of his time. “It was a wide-open field in which all participants were solely judged on their talent and their accomplishments” (Galdwell 37). Galdwell brings in an analogy of Bill Joy compared to an athlete, leaving the reader to question and persuading the reader to think about different people and their different opportunities. Galdwell sets up much of his sentences
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Rhetoric, Bill Joy, 10,000-hour rule, Malcolm Galdwell, Galdwell