Blue Ocean management strategy GOOD.docx

In addition the proactive health technology has

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sites which is very common currently will greatly ease the monitoring and communication. In addition the proactive health technology has considered what is to be raised in this industry. First they have managed to be innovative enough to come up with a software technology which has not been common in this industry, second they have managed to raise the standard of access between the patient and the health provider due to ability of monitoring health through the use of this system ( Peng , 2013). This will help them in obtaining a considerable market segment over other competitors in this industry. Also the device has helped very much in the elimination of the usual devices and
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Strategic management 5 old technology in the market thus patient can communicate with doctors on issues concerning their health through the social networks unlike the normal routine visits on health checks. This will make the device more preferable and more common in the market. In conclusion the company will be in a strategic position of having a big market share by adopting these models especially the blue ocean model of strategic management.
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Strategic management 6 Reference Kim, W.C., Mauborgne, R. (2005). Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant . Boston: Harvard Business School Press. Peng .M. (2013 ), Global Strategy, London: Cengage Learning.
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