Table 5 percentage of respondents having friends

Table 5: Percentage of Respondents having Friends
Participating in the Same Study Abroad Program
The above table depicts the findings that that 41.0
percent of respondents said they don’t have friends
Source
Gender
Male Female Total
Count Column N
%
Count Column N
%
Count Column N %
Academic Advisor 42 21.0% 43 21.5% 85 21.2%
Professor 51 25.5% 66 33.0% 117 29.2%
Study Abroad Fairs 44 22.0% 34 17.0% 78 19.5%
Study Abroad Advisor 50 25.0% 54 27.0% 104 26.0%
Classroom Presentation 27 13.5% 16 8.0% 43 10.8%
Family Member 98 49.0% 99 49.5% 197 49.2%
Marketing by Foreign
Universities
43 21.5% 44 22.0% 87 21.8%
Study Abroad Websites 45 22.5% 55 27.5% 100 25.0%
Friends 100 50.0% 94 47.0% 194 48.5%
Students Studying Abroad 71 35.5% 67 33.5% 138 34.5%
Foreign University Bulletins 29 14.5% 23 11.5% 52 13.0%
Other Sources 14 7.0% 4 2.0% 18 4.5%
Total 200 100.0% 200 100.0% 400 100.0%
Table 6. Source of Information to decide
on study abroad
A STUDY ON THE FACTORS INFLUENCING STUDENTS’ DECISION TO STUDY ABROAD
102
BVIMSR’s Journal of Management Research Vol. 7 Issue - 2 :October : 2015

Chart 6. and 49.5 percent of female respondents rely on family
members for getting information on higher studies in
foreign countries. 21.0 percent of male respondents and
21.5 percent of female respondents depend on
academic advisors for getting information about
studying overseas.
On the whole, it can be said that family members are the
most reliable and dependable source to gather
information on overseas education. Thus, foreign
universities should understand that the diffusion of
information regarding programs and courses available,
curriculum and other information should be marketed
and advertised in such a way that it reaches the parents of
the target market.
Table 7. Reasons to study abroad
In the light of the first objective of the study the data
was analysed
The analysis of the results under the study reveals that
49.2 percent of the respondents indicate that family
members are an important source of information while
making decisions about studying abroad, followed by
family members and friends with 48.5 percent on whom
the respondents depend upon to collect information on
matters related to study abroad. Only 10.8 percent of the
respondents depend on classroom presentation made by
foreign universities as a source of information to support
their decision to study abroad. Thus, the analysis of
results under study helps the researcher to strongly
support the supposition that family members act an
important tool and resource to communicate and give The above table highlights the motives for students to
knowledge on matters related to study abroad to
study abroad. On a five point likert scale where 1 is
this segment.
strongly agree and 5 is strongly disagree. A mean score
with greater than 3 indicates strongest desire for studying
An added observation was made that there is hardly any
abroad. With the highest mean score of 3.78, the table
gender disparity in the reply students make to the
indicates that students of the University of Mumbai
question on most reliable base for collecting information
desire to go abroad for studies as they seek qualification
about studying abroad. This is highlighted by their
with worldwide recognition. Followed by that is the want
responses, which indicates that 49.00 percent of male