Hue Also known as color Saturation It refers to intensity whether the color

Hue also known as color saturation it refers to

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Hue. Also known as color. Saturation. It refers to intensity whether the color appears more subtle or more vibrant. Value. How dark or light the color is, ranging from black to white COLOR WHEEL
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CHAPTER 5 GRAPHICS MULTIMEDiA 9 There are tried and true formulas based on something called color harmony that can help to create professional- looking color schemes . Monochromatic. This formula uses one color or hue only. Just pick a spot on the color wheel and use your knowledge of saturation and value to create variations. The best thing about monochromatic color schemes is that they’re guaranteed to match. Analogous. This color scheme uses colors that are next to each other on the wheel like reds and oranges. Complementary. This formula uses colors that are opposite each other on the wheel, for instance red and green.
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CHAPTER 5 GRAPHICS MULTIMEDiA 10 Split- Complementary. It is a color scheme that uses the colors on either side of the complement. This gives you the same level of contrast but more colors to work with and potentially more interesting results. Triadic. This color scheme uses three colors that are evenly spaced, forming a perfect triangle on the wheel. These combinations tend to be striking especially with primary or secondary colors. Tetradic. This color scheme forms a rectangle on the wheel, using not one but two complementary color pairs. This formula works best if you let one color dominate while the others serve as an accent.
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CHAPTER 5 GRAPHICS MULTIMEDiA 11 Dos and Don’ts 1. Do not use colors that seem to vibrate when they’re placed next to each other. The solution is to tone it down by adjusting its lightness, darkness, or saturation. 2. Readability is an important factor in any design. Your colors should be legible and easy on the eyes. 3. Do not use color in every little detail. Neutral colors like black, white, and grey can help you balance your design, so when you use color, it really stands out. 4. Every color sends a message. It’s important to consider the tone of your project, and choose a color palette that fits. The right color depends on the context. For example: bright colors tend to have a fun or modern vibe desaturated colors often appear more business-like 5. You can use a web resources to browse color palettes or generate your own Layout and Composition They are the foundation of design. They give your work structure and make it easier to navigate, from the margins on the sides to the content in between . Five Basic Principles Proximity. Using visual space to show relationships in your content. Related items are grouped together for example block of text or elements in a graphic. Groups that are not related to each other should be separated to visually emphasize their lack of relationship. This makes your work easier to understand at a glance White space. It means negative space like spaces between content, between lines, and even the outer margins.
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