Topic understanding ethics using scenarios 82 p 70

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Topic: Understanding Ethics Using Scenarios 82. (p. 70, Scenario 11) In the "Blogging CEO" scenario, the CEO of ACME Bubblegum blogs anonymously, praising his company. The CEO: A. is acting in medium is always pre B. may be using the anonymity offered by the Internet to ta were publicly known that he was the blogger. C. should not be attacking his competition, but focusing ins D. should not be spending time online. As CEO he has mo E. should continue to explore innovative and effective way
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This situation could create significant embarrassment for the CEO were it to become public. This is an example of using the "Publicity Test" in Exhibit 3.8 in the text. AACSB: Ethics Blooms: Understand Difficulty: 2 Medium Learning Objective: 03-03 Identify the four steps in ethical decision making. Topic: Understanding Ethics Using Scenarios 83. (p. 52) Johnson and Johnson recently realized that at least 1,000 lots of products specifically children's medication Tylenol, Motrin, Zyrtec and Benadryl contained too high a concentration of their active ingredient. In order to behave ethically, Johnson and Johnson should: A. continue production and the products while invest B. delay further production until the issue is identified. C. recall defective products that have been sold. D. delay further production until the issue is identified and sold. E. sell the products, but with a warning label suggesting th Ethical Decision-Making Metric I asks, among other things, whether or not the decision produces the most good and the least harm to the relevant stakeholders. Sales must be stopped, and purchased products recalled, to avoid harming children who might take the drugs. AACSB: Ethics Blooms: Apply Difficulty: 2 Medium Learning Objective: 03-01 Identify the ethical values marketers should embrace. Topic: Creating an Ethical Climate in the Workplace 84. (p. 53) The Henry Ford Health System (a health care provider) has set strict limits for pharmaceutical representatives, and will no longer allow doctors in its system to accept free lunches, gifts, or other perks from the pharmaceutical representatives. The Henry Ford Health System probably established this policy because:
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By setting clear policies, Henry Ford Health System reduces the risk of having unethical purchasing practices; however, this one action cannot ensure that the company is ethical. The action has nothing to do with social responsibility. AACSB: Ethics Blooms: Apply Difficulty: 2 Medium Learning Objective: 03-01 Identify the ethical values marketers should embrace. Topic: Creating an Ethical Climate in the Workplace 85.
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