Makes a fat oat Good for digestion Unintentional overfeeding Usually caused by

Makes a fat oat good for digestion unintentional

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Makes a “fat oat” Good for digestion Unintentional overfeeding Usually caused by the misconception that a coffee can hold the same amount of corn or oats as it does coffee People forget they have different densities and fill the can differently If a horse is receiving grain in excess of .5% of its body weight, split it into two equal feedings This reduces digestive upsets and increases efficiency
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Once grain is given in excess of 1% of body weight, split it into 3 equal feedings Feeding them on time is important Keeping them dewormed and exercised is also important Trends Education and research Typical recreational horse and his/her owner are sensitive because of lack of general knowledge Health implications High feed costs High vet bills More injuries Satisfaction Lower than it should be Hard to reach good information Internet is not always credible Priority for the industry Educating new horse owners We need more research so we can have good, credible information We don’t spend much money discovering new information It is not a profit driven sector of the industry It is hard to argue for integrating science and technology into the horse business when some of the science and technology is poorly supported my research Competition Opportunities to compete Breed Association has expanded shows to include more division in which to compete (positive development) “New Owner” trend The “Baby Boomers” Healthiest, wealthiest, and largest set of older people Important demographic The “Echo Boomer” or Generation Y” Spoiled by the “Baby Boomers” Safety concerns Mostly from the “Baby Boomers” concerned about their children and grandchildren Animal right/animal welfare Will continue to be a part of the industry Much of the horse industry is sport and exhibition oriented Thus, they are under much scrutiny and are more vulnerable It is also an easy target for activists groups because of the horse’s place in the hearts and minds of people
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The industry must learn to face legitimate concerns while fending off the unreasonable activists groups Horse slaughter Ceased in the US after 2007 Emotional and controversial issue and will continue to be so Technological innovation The horse industry is poorly mechanized Improvements are possible, however It could only increase the pleasure of horse ownership Other labor saving devices Automatic feeders National Animal Identification Equine Species Working Group
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  • Fall '08
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  • American Horse

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