Sociocultural factors include anything within the context of society that has

Sociocultural factors include anything within the

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function within the society. Sociocultural factors include anything within the context of society that has the potential to affect an organiz Population demographics, rising educational levels, norms and values, and attitudes toward social responsibility are examples of socioc variables. Mexico has made great strides in improving access to education and literacy rates over the past few decades. According to a 2006 Wor report, enrollment at the primary level is nearly universal, and more children are completing primary education. The average number of y schooling for the population 15 years old and over was around 8 years during the 2004-2005 school year, a marked improvement on a d earlier–when it was 6.8 years–but low compared with other Organization for Economic Cooperation and Development (OECD) countries. TECHNOLOGICAL FACTORS: Technological section provides strategic information on technology and telecom, technological laws and policies, technological gaps, pa and opportunity sectors in the country. Cooperation between the United States and Mexico along the 2,000-mile common border includes state and local problem-solving mechanisms; transportation planning; and institutions to address resource, environment, and health issues. Technology can change the lifestyle and buying patterns of consumers. Recent developments in the field of microcomputers have dram expanded the potential customer base and created innumerable opportunities for businesses to engage in business via Internet. Wherea computers were traditionally used only by large organizations to handle data processing needs, personal computers are commonly used smaller firms and individuals for uses not even imagined fifteen years ago. Similarly, new developments in technology led to a reduction prices for computers and expanded the potential market. Lower prices allow computers to be marketed to the general public rather than business, scientific, and professional users-the initial market. Technology also changes production processes. The introduction of products based on new technology often requires new production techniques. New production technology may alter production processes. There is little doubt that technology represents both potential threats and potential opportunities for established products. Products wit relatively complex or new technology are often introduced while the technology is being refined, making it hard for firms to assess their potential. When ballpoint pens were first introduced, they leaked, skipped, and left large blotches of ink on the writing surface. Fountain manufacturers believed that the new technology was not a threat to existing products and did not attempt to produce ball-point pens un substantial market share had been lost. Another technology, the electric razor, has yet to totally replace the blade for shaving purposes. Perhaps the difference is that the manufacturers of blades have innovated by adding new features to retain customers. Manufacturers of fountain pens did not attempt to innovate until the ballpoint pen was well established.
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