hard-hitting political consultant. However, Ronald Reagan, the former President of the United States, served as his advocate and communicator. Bush first lost the Iowa caucus badly, finishing third behind Dole and Robertson. Bush had long struggled with an image of being too soft or wimpy, and not tough enough to get down and dirty in the trenches of electoral politics. 2 The Republican National Convention, held in New Orleans, Louisiana in 1988 is where Bush clinched the nomination and began to consider a choice for a running-mate. He eventually selected Dan Quayle, the junior senator from Indiana. He was drawn to Quayle because he possessed a sense of youthfulness and most importantly, conservative credentials. Preceding after 3 2 "George H. W. Bush." The White House. Accessed October 20, 2018. . 2 3 Knott, Stephen. "George H. W. Bush." Miller Center. May 30, 2018. Accessed October 20, 2018. .
4 “the Great Communicator,” Bush struggled to embody the relatability and warmness that Reagan ensued to the American people. President Reagan ended one of Washington’s longest-running and least suspenseful political dramas when he endorsed Vice President Bush as his successor. In his speech at a black- tie Republican fundraiser, the President called Mr. Bush “my candidate” and added, “I’m going to work as hard as I can to make Vice President George Bush the next President of the United States.” Ronald Reagan had withheld any formal endorsement until the outcome of the Republican Presidential race was completely clear. This endorsement was announced after fierce contender, Pat Robertson, who had suspended campaigning for a time, eventually withdrew from the race. However, many of the Republicans, conservatives and hardliners, expressed surprise when Reagan had not delivered a longer more expansive endorsement of the Vice President. In fact, the endorsement only consisted of one single paragraph, in which Mr. Reagan mispronounced Bush’s name, saying it as if it rhymed with “rush.” 2 In making his endorsement at the dinner for Republican House and Senate candidates, Mr. Reagan guaranteed himself an enthusiastic audience. 3 He also listed a series of accomplishments from Bush himself that would make him qualified for the highest office in the United States. However, political analysts in both parties noticed the endorsement may have limited value to Mr. Bush, since the President had proved unable to readily transfer his personal popularity to those he supported. Reagan said nothing about Bush’s performance as Vice President, his qualities for the presidency nor his vision of the country’s future. This specific endorsement in time predicted a difficult road for Vice President George Bush to identify himself completely separate from former President Ronald Reagan. Many feared that without a strong definition of personality from Bush himself, 2 2 Ibid 3 3 Ibid
5 Reagan’s endorsement would not be enough to “get him over the line.” 4 Many grew worried
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- The American, President of the United States, George H. W. Bush, President Ronald Reagan, Reagan’s Speeches